Transform yourself into a K-pop idol at Beauty Play!

Feel like a Korean celebrity for a day!
Get discounts on hair and makeup services, and snap your best shots at the “Photogray” photo booth — for free!

Wellness programs for experiencing Korean medical treatments ranging from recommendation and tasting of Korean herbal teas according to individual constitutions to moxibustion and acupuncture

Enjoy Seoul Beauty Lounge for free in Seoul Beauty Combined Cultural Space.

Enjoy your own K-fashion look completed with styling services from brand managers.
And don’t miss the receipt event with the participating shops!

As a space for travelers from around the world, HiKR offers K-pop music video experience spaces in various concepts as well as the Korean Medical Tourism Business Center that provides medical tourism services

A K-Beauty Pop-up store comes to Seongsu, the South Korean mecca of pop-up stores